A Somerset based Designer and Photographer, with a passion for telling authentic stories through my work.

For over 25 years, I have navigated the ever-changing landscape of design, moving fluidly between the digital and print realms. Whether it’s crafting the UI and UX for a global e-commerce site or shaping the weight and feel of a printed portfolio brochure, each project demands a keen eye and a steady hand. The tools may change - Figma for digital design systems, animated content for social media, or art direction for photoshoots - but the essence remains the same: to communicate clearly, to make an impact, and to find the balance between function and form.

From the first idea to the final product, I’ve learned that good design doesn’t happen by chance. It’s built through a deep understanding of both the customer’s journey and the medium’s potential. Whether I’m creating a community-focused online network or pulling together the elements of a campaign, every decision is deliberate, every detail considered.